Be$os, a Latino cannabis lifestyle brand, has expanded its product portfolio with the launch of 1.25 gram 510 Vape Carts in California. The new line marks the company’s entry into the 510 cartridge market, complementing its existing all-in-one vape products and growing retail presence across the state.
Since late September, Be$os has increased its retail footprint in California by 58%, expanding from 89 to 141 locations. The company’s new 510 cartridge line has seen strong initial demand, with its first production run selling out due to orders from both existing and new retail partners.
The new cartridge line features 10 flavors, including Sueño Azul, Tres Leches, and Agua de Fresa, and is accompanied by a Be$os-branded 510-thread battery. The flavors combine familiar cannabis strains with cultural inspirations, reflecting the brand’s identity and community roots.
“We’re entering a new chapter for Be$os, where everything we’ve built is finally coming together,” said Cristian Pou, Founder and CEO of Be$os. “This launch represents a moment of pride for our team and a reminder of how far we’ve come.”
Be$os, founded in Los Angeles in 2024, was created to provide bold and authentic cannabis experiences for Latino consumers. The brand aims to offer a sense of identity, belonging, and pride for its community. With its expanded product portfolio and growing retail presence, Be$os is poised for continued growth and success in the California cannabis market.
